Jun
30
2011
Already in Google+ and want to let others in? Google’s now allowing this. Just look to the bottom of the right-hand side of your stream. You should see an invite icon, like this: Select that, and you can invite anyone you like! About 30 minutes ago, this post covered an alternative way to… Please visit [...]
Jun
30
2011
Yahoo has relaunched Yahoo Clues, its search trends product that doubles as an underrated keyword research tool. Among the new features, the most important from a search marketing perspective are these: Expanded data: Yahoo Clues now includes a full year of data, up from just a month Wider… Please visit Search Engine Land for the [...]
Jun
30
2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Official: Google Analytics Gets Social Engagement Reporting Google Analytics has just announced a new set of reports (and functionality) that will enable websites… Please visit Search Engine Land for the full [...]
Jun
30
2011
Google Analytics has just announced a new set of reports (and functionality) that will enable websites to track social interaction with their content. This comes as a welcomed addition to the new Google+1 button, as it now enables one to measure the impact of social interactions in and outside… Please visit Search Engine Land for [...]
Jun
30
2011
We frequently hear about the consumer brands that dominate their markets. Amazon controls 25% of all Internet commerce. Zappos grew to a billion dollar company in ten years with its Web-friendly business model and rule-breaking culture. But who holds the dominant Internet-driven position in your… Please visit Search Engine Land for the full article.
Jun
30
2011
Google+ has been live for a full day now, and there’s plenty going on within the service, even with the limited number of people in there. Curious to see? Here’s a guide on peeping into Google Plus. Anything that happens with Google+ can be made public with the world, if someone chooses… Please visit Search [...]
Jun
30
2011
When I first logged into Google+ I was a bit underwhelmed, but the more I used and explored the site, the more I liked it. While it has already been deemed Google’s Facebook competitor, it is quite different. I want to share my opinion on the pros and cons of the site to help shine [...]
Jun
30
2011
One of the most common goals for a B2B website is lead generation. Yet B2B marketers consistently identify lead quality as their #1 challenge. Here are four proven techniques to improve the quality of your search-generated leads. Understand Inquiries vs Leads First, track and evaluate raw inquiries… Please visit Search Engine Land for the full [...]
Jun
30
2011
Today, Google has launched the first of many design changes that will impact all of their products, including search. Their blog post says the updates will roll over over the next few months, but that they have a philosophy of “constant revision and improvement”, and notes three primary… Please visit Search Engine Land for the full [...]
Jun
30
2011
I’ve been manically playing with Google Plus for about an hour now and, while there is disagreement here among the editorial team at Search Engine Land, I give it a qualified “thumbs up.” At first glance many people will dismiss Google Plus as redundant and derivative of Twitter… Please visit Search Engine Land for the [...]